Take Care of Your Most Valuable Asset
Customer knowledge and data is your business' most valuable asset. Without accurate data you cannot effectively communicate with your customers, grow relationships, and fight competition and attrition.
With CityTwist Database Maintenance Services you can stop returned mail and bounced emails, and you can rely on the quality of your data.
| NCOALink®- Change-of-Address Service |
The NCOALink® Product is a database owned and updated by the United States Postal Service®, containing approximately 160 Million permanent change-of-address (COA) records filed with the USPS® over the last 48 months. Prior to mailing, companies can have their lists processed against the USPS NCOALink Database to identify individuals, families, and businesses that have moved and completed the USPS COA Form.
NCOALink users will save money on postage, printing, and list costs by only mailing clients and prospects that have a valid USPS deliverable address.
Your NCOALink output will allow you to intelligently decide whether to mail to a client or prospect.
This intelligence can save mailers up to 15% or more on the cost of their mailings plus help increase response rates.
1. You identify and eliminate bad addresses or names before you mail.
2. The NCOALink service helps you maintain customer relationships when people move.
| ECOA - Email Change of Address |
For companies that email advertise to their existing customers, their greatest asset is their email customer database. As customers change their email address, you lose the ability to effectively communicate with them.
CityTwist's ECOA allows you to update your undeliverable (invalid) email addresses with a fresh new deliverable email address.
- All that is required for ECOA processing is a file containing your undeliverable email addresses.
- During the ECOA process, we replace the outdated email address in your file with an updated email address from the CityTwist Consumer Email Database.
- As part of the process, we send a "Welcome Back" email to your customers on your behalf, re-introducing your company and providing your customers an initial opportunity to decline future communication.
- You are only charged for the updated records that we provide.
Note: ECOA processing utilizes the CityTwist Consumer Email Database exclusively. |
For more information
please call a CityTwist Account Executive at
866.942.CITY |
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